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Normandy Farm’s Experts: Beth’s Survival Guide for Meeting Planning



Planning a successful corporate event requires meticulous attention to detail and a deep understanding of your client’s needs. At Normandy Farm, our experts have honed the craft of event planning through years of experience and dedication. In this unique blog post, we’re flipping the script and offering insights from our team’s perspective on how we can best serve you. Beth Rio, our corporate event manager, reveals her strategies for staying organized throughout the entire process of planning meetings for our corporate clients. 



Organization is a Must 

With up to 15 meetings a week, staying organized is essential. Beth shares that she relies on calendars, OneNote, and handwritten notes to ensure that every detail is accounted for. Having a system in place and being organized ensures that your meeting runs smoothly and efficiently. 

Effective Communication 

Constant communication is the key to a successful event. An introduction email is crucial to familiarize clients with the meeting planner and the property. From there, follow ups are sent out to ensure that all details are received on time, sending reminders for rooming lists, signed BEOs, and final counts. The proactive approach that Beth takes, helps guarantee that every aspect of your meeting is a success. 

Exceptional Customer Service 

Building and maintaining positive relationships with clients is what sets Normandy Farm apart from our competition. We strive to understand your needs, offer tailored solutions, and ensure a high level of satisfaction. Many of our clients are repeat customers, and we enjoy welcoming them back. It’s always rewarding to receive an email or phone call from a client eager to book another event at Normandy Farm. 

Professionalism and Reliability 

Consistently delivering high-quality work and meeting deadlines is crucial. By doing so, we earn the trust and confidence of both clients and colleagues. Professionalism and reliability are the cornerstones of our approach to event planning. 

Have Fun! 

Ultimately, Beth shares that “Loving what you do is key to success. I genuinely enjoy planning events, and I think it shows. As Confucius said, ’Choose a job you love, and you will never have to work a day in your life.’ When you love what you do, it’s evident in your work and attitude.” 



Working in the hospitality industry, it is important to network and build relationships. While we are always welcoming new corporate clients, a large portion of our guests are already part of the farm family. Building relationships goes beyond professional connections; it’s about engaging with clients on a personal level. Something as simple as remembering what they were experiencing during their last visit can turn a service into genuine hospitality. 



Beth Rio, Corporate Event Manager


To learn more or start planning your next corporate event, reach out to us at inquiries@hansen-properties.com! 


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